Bob Farquhar of YourPlanYourFuture, LLC, worked with me for three months to formulate a business plan for a brand new editing business. He took me through the entire process with patience, creating a SWOT chart, asking the hard questions, formulating a handful of business names, and researching demographics and trends to see if I my idea could turn into a viable business.

He was knowledgeable, experienced, open-minded and patient during the hours we worked together. With his assistance and knowledge, I now have the tools I need to run a successful small business; in other words: a plan! I strongly recommend  Bob.

Nancy Birn Struckman
Editing with Style, LLC


“I’ve known Bob since the late 1970’s. I worked for and with Bob at DEC to build a strong presence in media. I can honestly say I have enormous admiration for Bob as a manager, leader and as a person.

“He’s the hardest working person I’ve ever known, with both deep and broad knowledge across multiple industries, and a strong, results-oriented, business mind.

“He also possesses and exemplifies consistent characteristics of honesty and integrity. I strongly recommend him.”

Jim Bovay
Retired Engineering Manager
Hewlett Packard

“You can rely on Bob for a professional approach to anything he does and be assured of a first-rate outcome. He puts 100 percent into every project. Bob is fully conversant in all aspects of digital media and digital asset management – from the technology to the business planning to the user experience. I recommend him wholeheartedly.”

Steve Rubin
Digital Media Strategies

“Bob, I’d like to add you to my professional network on LinkedIn. I just ordered your book, Kids under Fire, from Amazon. Love the title. I recall you came up with an advertising slogan for the business at DEC that was better than any of the stuff the big agencies ever dreamed up.”

Don Bradley
General Manager
Don Bradley Consulting, Inc

“The seeds for Kids Media Diet were planted in 1995 when I developed the Litmus Test. When I met Bob Farquhar in 2008, he said, “You should write a book.”

The project would not have been harvested were it not for countless hours Bob spent taking notes while I spouted philosophies, theories and stats. He made me read Hemingway and adopt a breezier style. He edited and re-edited.

Above all, he believed in me. My thanks cannot equal the privilege of working with him.”

Jean Rogers,
Kids under Fire